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Johnny Cash

Event Management and AV Production for the Cattle Baron’s Ball

November 1, 2019

 

Cattle Baron's Ball AV Production / lighting solution / staging rentals by Onstage Systems

The Cattle Baron’s Ball is one of Dallas’ most well-attended fundraising events. Since 1974, the Cattle Baron's Ball has raised over $81 million for cancer research. For many years now, the one-night fundraiser benefiting the American Cancer Society has been hosted at Gilley’s Dallas.

The fundraiser contributes much of its success to the sponsors and partners that donate luxury raffle items such as vehicles from Volvo, Mercedes, Porsche and Range Rover, a Hawaiian Getaway, a $10K Debit Card, and a $10K Highland Park Shopping. 

Onstage Systems has been a long-time supporter of the Cattle Baron’s Ball. For over 40 years we have provided this event with event management and av production services such as staging rentals, lighting, audio, live event production, and onsite technical assistance. Onstage organized the event logistics of the live auction by preparing lights, speakers, and microphones. Perhaps even more exciting than that, we were granted the opportunity to manage the full production and offer onsite technical assistance for this year’s headlining talent, Keith Urban.

Keith Urban and Travis Tritt on stage for the Cattle Baron's Ball, AV Production by Onstage

Keith Urban and Travis Tritt helped raise funds with spectacular performances. However, they are only the latest in big names to have performed here. Throughout its history, many adored country music stars have supported the cause with entertainment, including Tammy Wynette, Johnny Cash, Crystal Gayle, Willie Nelson, George Strait, Waylon Jennings, Brooks & Dunn, Clint Black, Dwight Yoakam, Big & Rich, Toby Keith, Sugarland, Brad Paisley, Zac Brown Band, and many more.

Cattle Baron's Ball AV Production / lighting solution / staging rentals / technical support by Onstage Systems

In the early years of the event, Onstage Systems faced challenges with venue preparation. The tent outside Gilley’s Dallas was unable to hold the number of video walls, automated lights, and large top-of-the-line speakers due to weight restrictions. Times like these are when having a staff of creative and experienced technicians become critical. Our staging department designed a custom indoor ground supported rigging grid that could fulfill all of our needs. This has since been certified by our engineers for safety and is now the standard for this event. 
With Onstage’s complex staging, lighting, and audio visual elements, we had to coordinate our complex installations with vendors bringing tables, chairs, and decor that also required the space. Onstage contributes to the annual success of this event to our attention to detail and everyone’s dedication to cooperation.
Cattle Baron's Ball AV Production / lighting solution / staging rentals by Onstage Systems

Category: Featured Work, Special Events Production

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8721 Forney Rd.
Dallas, TX, 75227
Phone: 972.686.4488

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