The purpose of a corporate event production is to create an avenue to showcase your brand, products, and services in the best light possible. If done right, you could end up expanding visions of existing clients, attracting some new ones, and creating a vehicle for the introduction to a broader market.
With corporate event staging, there are many things to consider with all of the technology that’s available today to make your event memorable and positive for your bottom line and image. At any budget, the ability to make a good first impression and achieve an impactful result is key. Take a moment to consider the following AV solutions for corporate events as you make your decisions about what’s right for your needs and budget.
Corporate Event Staging Solutions
An essential part of corporate event staging is the sound. After all, what’s the point of preparing an amazing presentation if all attendees can’t hear it? Before getting into specifics, first, consider the size of the venue where your event will be held. No matter how big or small your event location is, your main focus should start with audio equipment.
Audience size is also worth considering. A smaller venue that’s going to be crowded will need sound reinforcement differently than the same venue with a smaller group of attendees. Size also matters when figuring out how you will select your sound equipment. But there are some tricks you can use to work around limitations with space. For example, angling speakers down from a higher height to reduce reflection off of the back wall (echo) can help improve clarity.
As for the quality of your sound system, the L’Acoustics Syva is an excellent choice for many corporate events. Syva is a co-linear system known for producing the top-notch sound that’s expected at corporate events. Ideal for medium throw stealth applications, Syva has a sleek design that can work well for events where you want the sound system to be more discrete. It also has a convenient enclosure that contains everything, with a plug and play design making it easy to set-up where it will work best. For events where you might need to address a larger or even smaller audience, Onstage Systems and L’acoustics offer a full line of speakers designed to deliver pristine clarity to any environment.
Whether it’s decorative, functional, or a combination of both, lighting is what sets the tone for corporate events. The right approach to lighting can even help establish your identity as a business if you’re a newer company or a start-up owner trying to catch the eye of investors. Stage lighting is particularly important for corporate event staging. You want everyone in the audience to be able to clearly see the presenters regardless of where they’re seated. Consider the following options with lighting:
- Up-lighting to create textured shadows
- Pin spot lighting with focused beams to make the venue feel cozier
- Outdoor lighting and projection mapping to project your brand’s logo on venue walls
One way to enhance overall ambiance for your event is to go with a quality solution like the Chauvet Ovation E-260 WW IP rated LED Leko. Amazingly bright, it’s an LED light that produces uniform lighting that’s easy on the eyes. This is a smart choice because it can provide the right lighting for both indoor and outdoor events. Additionally, the power efficiency of the LED Lekos can be utilized in ballrooms and other venues where minimal power is available. Extremely flexible, in the hands of the right designer, an impactful first impression is made. Tailor your delivery to match the approach to the message because it’s everything to the presentation. Another good product for either drape lighting or eye candy to line your trussing is the Elation Color Chorus 48, A tremendously power efficient solution.
Never underestimate the importance of the quality of the audio-visual equipment for your corporate event. Your amazing audio system isn’t going to be all that impactful if the visuals aren’t equally awesome. With visuals, consider the tone of your event and the overall image of your brand. Your visuals should be in line with what makes sense for the image you want to project. Remember, the visual memory of the event is paramount to a lasting impression of the presentation and must not be overlooked.
With a corporate event that’s somewhat casual, for instance, you’ll generally have more freedom to get creative with your visual elements. If the tone is more refined and elegant, however, you don’t want visuals that are too overpowering or completely out of place. A perfect canvas to these visuals should be presented on Absen X5 LED screens. Absen X5 LED Screens are also appealing because there are one of few screens that can be safely used for outdoor corporate events and ideal for indoor settings. The amazing clarity, contrast, and brightness of this high resolution display gives the presentation the perfect platform for an impactful display. The flexibility of its size and multiple set-up options allow for broader presentation solutions as well as increased viewing angles.
Expert Corporate Event Staging Assistance
Sure, some events can be do-it-yourself jobs with the right rental equipment. But there are times when you’ll want to consider a company that offers full production services that include equipment, set-up, and operational support. Plus, there’s something to be said for working with a team that knows the ins and outs of recommending AV solutions for corporate events and getting everything set up quickly and correctly. Hiring experienced technicians to do the work also means:
- More time to focus on the smaller details of your event that can be equally important
- Instant access to technical and creative advice on sound, lighting, and visuals
- An extensive inventory of equipment and accessories from trusted manufacturers that includes some of the newest technology
Get that “wow” factor you want from a reliable, full-service event AV solutions and event production company like Onstage Systems. Contact us today to learn more about our conference equipment hire services and solutions.