The Walmart Holiday Light Drone Show was a special, free event put on by Walmart in association with Intel. The event was performed in seven different cities across the US and was billed as a reason to “look up for the holidays.” Onstage Systems assisted the production of the Dallas (12/5/20) and San Antonio (12/9/20) Walmart Holiday Light Drone Shows.
About the Walmart Holiday Light Drone Show
The focus of the event was to give back to Walmart communities at the end of a trying year and give families something to look forward to during December’s holiday season. The event featured 1,000 Intel drones programmed to create moving, 3D holiday shapes in the night sky coordinated to holiday music. Local families were able to attend the event in parked vehicles and the performances were streamed live by Walmart on social media.
Onstage Systems Role
Onstage Systems provided multimedia specialists to coordinate the event’s time codes with video, audio, and drone movements. Additionally, Onstage Systems provided full coverage, live audio that allowed attending families to enjoy the sights and sounds while sitting outside for a better view of the night sky. Onstage Systems also provided and networked the 10,000 feet of fiber cable needed for Walmart’s social media event livestreams.
Onstage Systems Event Challenges
This first of its kind, the event was a massive undertaking with many challenges that needed surmounting, including a tight schedule. Onstage Systems joined the event production just before Thanksgiving, with the team crunching many hours to pull the Holiday Light Drone Show together before their first performance on December 5th, 2020. This included changes in venue, site plan, and audience size that required Onstage Systems preparation be as flexible as possible and continually tweaked and reworked to anticipate challenges before they happened.
One of the brightest moments for the Onstage Systems was when they were asked to step in and help the event’s livestream team find a last-minute internet solution for the Dallas performance. Onstage Systems quickly coordinated with Fair Park, Spectrum, and AT&T at the Cotton Bowl to deliver an internet solution for the event’s mega livestreams on Walmart social media.
Onstage Systems Event Partners
The performances were a massive success and Onstage Systems would like to thank our event partners: ANC, Deutsch, and Momentum, who helped bring the event together and create holiday magic. We could not have done it without their help. This special holiday event was a great opportunity to give back during the holiday season and Onstage Systems hopes to see the Walmart Holiday Light Drone Show become an annual holiday event across the nation.
About Onstage Systems
Onstage Systems is a full-service event production company committed to creating lasting memories. From corporate events to music festivals, we have solutions to transform your ambitious vision into reality. We offer design, production management, audio, lighting, video, backline, rooftops, crowd control, staging, and more event services to ensure your event runs smoothly so you can enjoy your event free of worry.